Daniel
Reyes
I design digital things
for actual humans.
Hello,
I’m Daniel.
Designer, problem solver, occasional overthinker. Currently crafting future-proof systems in Amsterdam.
08
● Ready for new freelance adventures.
A few things
I’m proud of.
I believe in design that works as good as it looks. Here are three highlights from the last two years.
Move
Designing the operating system for modern mobility. One app from A to B for two million users.
Where I’ve been.
2024
North® Studio
Senior Product Designer
Leading design systems and product vision for international scale-ups. Mentoring a team of four juniors.
2021
Studio 27
Design Lead
Transforming complex data into simple, human-centric interfaces for the medical sector.
2018
Common / Form
Interaction Designer
Foundational years. Learning the craft of typography, motion, and pixel perfection.
What I do.
Product Design
Strategy & Vision
From early strategy to finished product, I shape useful digital experiences around real user needs.
UX & Research
Human Psychology
I turn research, testing, and human behavior into clear journeys and confident design decisions.
Interfaces
Visual Excellence
I craft accessible, expressive interfaces that make complex tasks feel simple.
Systems
Scalable Craft
I build reusable design foundations that help teams work consistently and scale.
“Great design shouldn’t feel like design. It should feel like the only logical solution to a problem you didn’t know you had.”
— Daniel Reyes
How I work.
Ask ↓ Make ↓ Break ↓ Improve
Off the clock.
When I’m not pushing pixels, I’m usually found on two wheels or exploring the cafés of Amsterdam.
Education
MA Digital Experience Design
Delta School of Design, 2018
BA Visual Communication
Escola Norte, 2016
Recognition
Canal Interface Review Mention — 2026
Open Product Index Notice — 2025
Grachten Design Prize Nominee — 2024
“Daniel has a rare ability to connect high-level strategy with pixel-perfect execution. He’s simply the best we’ve worked with.”
Things I
think about.
My CV, minus the small talk.
Full-time
Waitlisted Freelance
Q4 2026
Don’t be a
stranger.
Got a project that needs a human touch? Or just want to talk about the best coffee in Amsterdam? My inbox is always open.